A Course Reborn, A Community Renewed

What the Santaluz golf course renovation means for your home's value — and for the community you love


If you’ve driven past the Santaluz Club lately, you’ve noticed something in motion — and not just the construction equipment. What’s happening on those 300 acres right now is the kind of investment that ripples outward well beyond the fairways.

The Santaluz Club is in the midst of a comprehensive golf course renovation, with architect Greg Muirhead of Rees Jones, Inc. — the same design team that originally brought this course to life — back on site to guide a full reimagining of what was already one of San Diego’s most distinctive private golf experiences.

For those of us who call Santaluz home, this is more than a clubhouse conversation. It’s a real estate story — and the data suggests it’s a very good one.


What’s Being Renovated — and Why It Matters

300 Acres

Comprehensive Renovation

Rees Jones, Inc.

Original Design Team Returns

20+ Years

Long-Term Vision

The master plan goes well beyond cosmetic touch-ups. New greens, completely renovated sand bunkers with refined design focused on both playability and aesthetics, expanded forward and intermediate tees, and an enhanced practice facility are all part of the scope.

Beyond the playing surfaces, the renovation also reduces maintained turf areas, cutting water consumption and streamlining long-term maintenance costs. These aren’t short-term fixes — they’re the kind of structural improvements designed to carry a course forward for the next two decades.

The fact that Rees Jones and Greg Muirhead are the architects of this renovation — the same firm behind Torrey Pines South, home of the Farmers Insurance Open and the 2008 U.S. Open — is not a small detail. This is championship-level thinking being applied to a course that has always punched above its weight.


What History Tells Us About Home Values

Golf Community Premiums

9% – 12.5%

Typical Premium for Homes in Private Golf Communities

Additional Premiums Often Apply for Direct Course Frontage & Views

The relationship between golf course quality and surrounding home values is well-documented — and the directional pattern is consistent.

Homes in private golf course communities already command a premium over comparable non-golf properties, with research showing premiums ranging from 9% to 12.5% specifically in private club settings. Homes with direct course frontage or views can see additional premiums of 5% to double digit percentiles.

But here’s what the research also makes clear: it isn’t just having a golf course that drives value — it’s having a well-maintained, desirable one.

When courses decline, that premium quietly erodes. When clubs invest meaningfully in renovation, the market responds — because buyers respond. A renovated course signals something that matters deeply to luxury buyers: that this community is managed by people who take the long view.


At the median of Santaluz home values, even a modest restoration of a premium that had begun to soften — or an uptick driven by renewed buyer enthusiasm — represents a meaningful number. We’re talking about tens or hundreds of thousands of dollars in value, simply by virtue of the community choosing to invest in itself.


The Signal This Sends to the Market

San Diego Golf Course Trend

7 Courses

Closed Across San Diego County in the Past Decade

Santaluz Is Investing Forward Instead

In a broader San Diego landscape where approximately 7 golf courses have closed in the past decade, the Santaluz Club’s renovation is a conspicuous counterstatement.

While other communities are making difficult decisions about whether to keep their courses viable, Santaluz is doubling down — with serious architects, a serious budget, and a master plan built for the next generation of members and residents.

For buyers who have been watching Santaluz from the sidelines, this renovation is a catalyst. The question of “is this community committed to staying special?” now has a concrete, visible answer. And for current homeowners, that kind of clarity in the marketplace tends to translate directly into demand — and demand into price.


Beyond the Scorecard: Community Vitality

Real estate aside, there’s something worth naming that doesn’t show up in a price per square foot: the energy a renewed course brings to a community.

Early reports from the club suggest that even amid construction, member engagement has been strong — steady play, social connection, and genuine excitement about what’s coming.

That kind of momentum is a preview of what a completed renovation typically produces: more rounds, more events, more neighbors crossing paths at the practice facility or the 19th hole.

Santaluz has always attracted buyers who value community and lifestyle as much as location. A revitalized course makes both of those arguments stronger — and that has a way of making itself felt not just in the market, but in the day-to-day texture of life behind the gates.


A Note from Our Team

We’ve been living and experiencing Santaluz since 2002, and we believe this renovation is one of the more meaningful value-creating events this community has seen in years.

If you’re a current homeowner curious about how this might affect your position — or if you’ve been considering making a move into Santaluz — we’d love to have that conversation.

No pressure. No obligation. Just a well-informed conversation from a team that knows this community well.

→ Contact Gloria Shepard: gloria@gshepardhomes.com

The Gloria Shepard Team | Compass
San Diego Luxury Real Estate

CA DRE # 01040966

Gloria, a San Diego native, has spent her life exploring its charming coastal towns and villages, from La Jolla, Del Mar, and Solana Beach to Rancho Santa Fe, Fairbanks Ranch, and beyond. As a resident of Santaluz since 2003, she possesses an intrinsic understanding of this spectacular community and its surroundings. With a career in real estate that began in 1989, Gloria has amassed extensive experience across various market segments, including Residential, Luxury Residential, and Real Estate Asset Protection and Recovery.

From 1989 to 2006, Gloria distinguished herself as one of the nation’s top Listing Managers, representing the interests of the United States Department of Housing and Urban Development in the marketing and sale of over 18,000 properties across five counties in Southern California. Her vast knowledge and real estate acumen are brought to every transaction, ensuring her clients receive the highest level of service and expertise.

Gloria's clients consistently praise her ability to listen empathetically and understand their real estate goals, wants, and needs. Her keen attention to important details and expert negotiation skills further enhances her reputation as a trusted advisor in the real estate industry. Gloria collaborates seamlessly with attorneys, tax consultants, financial advisors, senior title officers, senior escrow officers, and lending representatives, creating a coalition of expertise that benefits her clients immensely.

+1(619) 889-8498 gloria@gshepardhomes.com

16909 Via de Santa Fe, Rancho Santa Fe, CA, 92067-9519, USA